TV/Radio
TV/Radio
American Express
Amex points can be used to purchase small everyday items, such as a coffee or a takeaway. This digital campaign showed how young people would use their points, using an eye-catching light trace effect.
Agency: Digitas
TV & Radio
Whyte & Mackay was seen as an old-fashioned whisky brand. To attract new drinkers, it needed to appeal to a more youthful audience – which this cheeky ad did. Agency: CDP
Game of Thrones: Series 6 was coming to Sky Atlantic. But there was just enough time to promote it, and Series 1-5 on Sky Box Sets, to new customers. The resulting campaign targeted them with a hail of arrows, to pinpoint what they're missing. Agency: Sapient Nitro
Sky wanted to promote the merits of its innovative Sky Q system to new customers. Who better to promote something so cutting edge than the man of the moment – actor Idris Elba? Agency: Sapient Razorfish
Going Places knew that women were the main buyers of holidays – so who better to talk to them than Joanna Lumley and Ruby Wax in this comic radio campaign. Agency: CDP
Radio ad 1
Radio ad 2