TV/Radio
TV/Radio
American Express
Amex points can be used to purchase small everyday items, such as a coffee or a takeaway. This digital campaign showed how young people would use their points, using an eye-catching light trace effect.
Agency: Digitas
Digital
For the launch of the BMW 1 Series Coupe, the public was asked 'What makes you want to get behind the wheel?' and were encouraged to make a 10 second film, which was then used to sell the car. Agency: Euro RSCG KLP


Skyscraper banners, providing inspiration
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MPU banners, providing inspiration

Web portal for film inspiration and posting


People who posted a film, got the chance to win a driving holiday by entering their details
Game of Thrones: Series 6 was coming to Sky Atlantic. But there was just enough time to promote it, and Series 1-5 on Sky Box Sets, to new customers. The resulting campaign targeted them with a hail of arrows, to pinpoint what they're missing.
Agency: Sapient Nitro

MPU banner

Leaderboard and skyscraper
The Last Panthers was the new heist drama on Sky Atlantic. To attract customers to the show, we simulated a safe-cracking experience within a banner, to make them feel like part of the action. Agency: Sapient RazorFish

Leaderboard